communications and electronic messaging policy
IMPORTANT NOTICE
This Advertising & Lead Generation Disclaimer (“Disclaimer”) applies to all users, visitors, customers, advertisers, brokers, agents, developers, property owners, investors, lenders, vendors, service providers, and other parties interacting with LiBe Holdings, S.A.S., and any of its parents, subsidiaries, affiliates, successors, assigns, related entities, controlled entities, commonly controlled entities, licensed operators, authorized representatives, officers, directors, employees, contractors, agents, brokers, partners, and service providers (collectively, “LiBe,” “Company,” “we,” “our,” or “us”).
This Disclaimer governs all advertising, marketing, promotional, lead generation, lead distribution, referral, prospecting, customer acquisition, listing promotion, and related activities conducted through any LiBe website, application, platform, marketplace, communication channel, social media account, advertising network, software platform, or service.
By accessing or using any Service, you acknowledge and agree to this Disclaimer.
1. PURPOSE
This Communications & Electronic Messaging Policy (“Policy”) governs all communications sent, received, processed, stored, managed, or facilitated by LiBe Holdings SAS (“LiBe,” “Company,” “we,” “our,” or “us”).
This Policy establishes the rules, rights, obligations, permissions, restrictions, and consent requirements applicable to all communications conducted through LiBe’s websites, applications, real estate platforms, customer support systems, marketing systems, messaging systems, and affiliated services.
This Policy is intended to operate in conjunction with:
- Terms of Service
- Privacy Policy
- Personal Data Processing Policy
- Cookie Policy
- Fair Housing Statement
- Applicable laws and regulations
2. COMMUNICATION CHANNELS COVERED
This Policy applies to all communications, including:
Mobile Communications
- SMS
- MMS
- RCS Messaging
- A2P Messaging
- Text Messaging
Internet Messaging
- Telegram
- Signal
- Facebook Messenger
- Instagram Direct Messages
- LinkedIn Messages
- X (Twitter) Messaging
- Future messaging platforms
Email Communications
- Marketing Emails
- Transactional Emails
- Service Notifications
- Newsletters
- Promotional Emails
Application Communications
- Push Notifications
- Mobile Notifications
- Browser Notifications
- In-App Messaging
Voice Communications
- Live Calls
- Recorded Calls
- VoIP Calls
- Automated Calls
- Interactive Voice Response (IVR)
Customer Support
- Chat
- Live Support
- AI Chat Systems
- Customer Service Platforms
Future Technologies
This Policy automatically extends to any future communication technology adopted by LiBe.
3. COMMUNICATION CONSENT
LiBe may communicate with users only when:
- Express consent exists;
- Implied consent is legally recognized.
- A contractual relationship exists.
- The communication is transactional.
- The communication is required by law.
- The communication is necessary for the requested services.
Consent may be collected through:
- Website forms
- Mobile applications
- Digital agreements
- Property inquiry forms
- Electronic signatures
- Registration forms
- SMS opt-ins
- QR codes
- Customer service interactions
- Social media forms
4. CONSENT STANDARDS
LiBe follows the highest available consent standard applicable under:
- TCPA (United States)
- CAN-SPAM (United States)
- FCC Regulations
- CASL (Canada)
- LGPD (Brazil)
- Law 1581 (Colombia)
- LFPDPPP (Mexico)
- ARCO frameworks
- Other applicable laws throughout the Americas
Consent must be:
- Freely given
- Specific
- Informed
- Unambiguous
- Verifiable
- Revocable
5. SMS TERMS & CONDITIONS
By providing a mobile number and opting in, users authorize LiBe to send SMS communications.
Messages may include:
- Property alerts
- Listing updates
- Inquiry responses
- Appointment reminders
- Customer service communications
- Marketing offers
- Promotional campaigns
User Acknowledgements
Users acknowledge:
- Message frequency varies.
- Message and data rates may apply.
- Wireless carrier charges may apply.
- Consent is not a condition of purchase.
- Carrier participation may vary.
Opt-Out
Users may opt out by:
STOP, UNSUBSCRIBE, CANCEL, QUIT or by contacting: legal@letslibe.com
6. A2P 10DLC COMPLIANCE
For United States recipients, LiBe complies with applicable carrier and messaging requirements.
LiBe:
- Maintains consent records
- Honors opt-out requests
- Identifies message originators
- Prohibits unlawful messaging
- Monitors campaign compliance
LiBe reserves the right to suspend messaging privileges where misuse or fraud is detected.
7. WHATSAPP BUSINESS COMMUNICATIONS
Users who provide WhatsApp-enabled numbers consent to receive communications through WhatsApp.
Communications may include:
- Property information
- Listing updates
- Appointment scheduling
- Customer support
- Marketing messages
- Transaction notifications
Users may withdraw consent at any time.
LiBe complies with:
- WhatsApp Business Policies
- Meta Business Messaging Requirements
8. EMAIL MARKETING POLICY
LiBe may send emails regarding:
- Properties
- Market reports
- Promotions
- Newsletters
- Investment opportunities
- Company updates
Every marketing email shall include:
- Sender identification
- Company identification
- Physical business location
- Contact information
- Functional unsubscribe mechanism
Unsubscribe requests will be honored promptly.
9. SOCIAL MEDIA MESSAGING POLICY
Users who initiate communication through social media may receive responses through:
- X (Twitter)
- TikTok
- YouTube
- Future social media platforms
LiBe is not responsible for platform-specific privacy practices.
Users should review each platform’s policies separately.
10. PUSH NOTIFICATION POLICY
Users may receive:
- Property alerts
- Saved search updates
- Service notifications
- Security alerts
- Promotional content
Users may disable notifications through:
- Device settings
- Browser settings
- Application settings
11. AI-GENERATED COMMUNICATIONS
LiBe may utilize:
- Artificial intelligence
- Machine learning systems
- Automated customer service tools
- Predictive communication tools
Users acknowledge that communications may be generated in whole or in part by automated systems.
Human review may not occur for every communication.
12. CONSENT RECORD RETENTION
LiBe maintains records including:
- Consent logs
- Opt-in records
- Opt-out records
- Message history
- Form versions
- Timestamps
- Device information
- IP addresses
Records may be retained for:
- Compliance
- Litigation defense
- Regulatory investigations
- Fraud prevention
- Business continuity
13. COMMUNICATION AUDIT PROCEDURES
LiBe may audit:
- Consent records
- Campaign activity
- Complaint history
- Message content
- Delivery systems
Audits may be conducted internally or through third-party compliance providers.
14. COMMUNICATION FREQUENCY
Message frequency varies.
Factors include:
- User preferences
- Saved searches
- Property alerts
- Active transactions
- Service updates
LiBe reserves the right to establish reasonable frequency limitations.
15. USER RIGHTS
Users may:
- Access communication records
- Withdraw consent
- Correct contact information
- Request deletion where legally permitted
- Object to marketing communications
- Exercise applicable ARCO rights
Requests: legal@letslibe.com
16. PROHIBITED COMMUNICATIONS
LiBe prohibits communications involving:
- Harassment
- Fraud
- Spam
- Misrepresentation
- Discrimination
- Hate speech
- Illegal content
Violations may result in account suspension or legal action.
17. INTERNATIONAL COMMUNICATIONS
Users acknowledge communications may:
- Cross international borders
- Be processed in multiple jurisdictions
- Utilize international service providers
Users remain responsible for:
- Carrier fees
- Roaming charges
- Data charges
18. FAIR HOUSING COMPLIANCE
All communications involving real estate services shall comply with applicable fair housing and anti-discrimination laws.
LiBe prohibits discriminatory communications based upon protected characteristics recognized by applicable law.
19. NO GUARANTEE OF DELIVERY
LiBe does not guarantee:
- Message delivery
- Delivery timing
- Platform availability
- Network availability
- Carrier acceptance
Delays and failures may occur due to circumstances beyond LiBe’s control.
20. LIMITATION OF LIABILITY
To the fullest extent permitted by law, LiBe shall not be liable for:
- Delayed messages
- Failed delivery
- Platform outages
- Carrier filtering
- Spam filtering
- Third-party service failures
21. REGULATORY COMPLIANCE FRAMEWORK
LiBe intends to operate its communications programs in compliance with:
United States
- TCPA
- CAN-SPAM
- FCC Rules
- State Privacy Laws
Canada
- CASL
- PIPEDA
Colombia
- Law 1581 of 2012
- Decree 1377 of 2013
Brazil
- LGPD
Mexico
- LFPDPPP
- ARCO Rights
Argentina
- Personal Data Protection Law
Chile
- Data Protection Regulations
Peru
- Personal Data Protection Law
Other Jurisdictions
Any additional laws applicable to the recipient’s location.
Where local law imposes stricter requirements, the stricter requirement shall govern.
22. COMPLAINTS
Users may submit complaints regarding communications to: legal@letslibe.com
LiBe will investigate complaints in accordance with applicable law.
23. CHANGES TO THIS POLICY
LiBe reserves the right to modify this Policy at any time.
Changes become effective upon publication.
Continued use of LiBe services constitutes acceptance of revised terms.
APPENDIX A
APPROVED CONSENT LANGUAGE LIBRARY
A.1 Universal Communications Consent
By checking this box and submitting my information, I expressly consent to receive communications from LiBe Holdings SAS and its affiliates regarding properties, services, account activity, customer support, appointments, promotions, updates, newsletters, and other business-related communications through email, SMS, WhatsApp, telephone calls, social media messaging, push notifications, and other communication channels.
I understand that consent is voluntary, not a condition of purchase, and may be withdrawn at any time.
A.2 Marketing Consent
I agree to receive marketing communications, property alerts, investment opportunities, promotional offers, newsletters, and market updates from LiBe Holdings SAS.
I understand that I may unsubscribe at any time.
A.3 International Consent
I acknowledge that communications may be processed, transmitted, or stored outside my country of residence and consent to such international processing.
APPENDIX B
SMS OPT-IN DISCLOSURES
Standard Website Form
By providing your mobile number and clicking “Submit,” you agree to receive recurring automated and non-automated text messages from LiBe Holdings SAS regarding property alerts, appointments, inquiries, updates, promotions, and customer support.
Message frequency varies.
Message and data rates may apply.
Consent is not a condition of purchase.
Reply STOP to unsubscribe.
Reply HELP for assistance.
Lead Generation Form
By submitting this form, you authorize LiBe Holdings SAS to contact you by SMS, phone call, WhatsApp, and email regarding your inquiry.
APPENDIX C
WHATSAPP CONSENT DISCLOSURE
Standard Consent
I consent to receive communications from LiBe Holdings SAS through WhatsApp regarding properties, appointments, support requests, account updates, marketing communications, and related services.
I understand that I may request removal from WhatsApp communications at any time.
Customer Support Consent
By initiating a WhatsApp conversation with LiBe Holdings SAS, you consent to receiving communications related to your inquiry.
APPENDIX D
EMAIL MARKETING DISCLOSURES
Subscription Form
By subscribing, you agree to receive emails from LiBe Holdings SAS containing:
- Property alerts
- Market reports
- Promotional offers
- Company news
- Investment opportunities
You may unsubscribe at any time using the unsubscribe link included in every marketing email.
APPENDIX E
SOCIAL MEDIA COMMUNICATIONS DISCLOSURE
Users who contact LiBe Holdings SAS through social media platforms consent to receiving responses and related communications through those platforms.
Communications may include:
- Property information
- Customer support
- Appointment scheduling
- Marketing information
Social media platforms maintain separate privacy practices for which LiBe is not responsible.
APPENDIX F
PUSH NOTIFICATION CONSENT
By enabling notifications, you authorize LiBe Holdings SAS to send:
- Saved search alerts
- Property alerts
- Security notifications
- Service updates
- Promotional notices
Users may disable notifications through application or device settings.
APPENDIX G
A2P 10DLC COMPLIANCE STATEMENT
LiBe Holdings SAS maintains the following compliance controls:
- Consent documentation
- Message auditing
- Opt-out processing
- Sender identification
- Complaint management
- Campaign registration was required
Prohibited messaging includes:
- Fraudulent messaging
- Phishing
- Deceptive content
- Illegal marketing
- Unauthorized lead resale
APPENDIX H
RECORD RETENTION SCHEDULE
| Record Type | Minimum Retention |
|---|---|
| Consent Records | 10 Years |
| SMS Logs | 7 Years |
| Email Logs | 7 Years |
| WhatsApp Logs | 7 Years |
| Opt-Out Requests | Permanent or 10 Years |
| Customer Complaints | 10 Years |
| Regulatory Requests | Permanent |
| Litigation Holds | Until Released |
| Audit Reports | 10 Years |
LiBe reserves the right to retain records longer where legally required.
APPENDIX I
CONSENT EVIDENCE MAINTENANCE
LiBe may maintain:
- Consent timestamp
- Source URL
- Form version
- User IP address
- Device identifiers
- Browser information
- Session information
- User account identifiers
These records may be used to demonstrate lawful consent.
APPENDIX J
COMMUNICATION AUDIT CHECKLIST
Prior to launching campaigns, LiBe should verify:
✓ Consent exists
✓ Proper disclosures displayed
✓ Opt-out functionality tested
✓ Contact information displayed
✓ Sender identification displayed
✓ Message content reviewed
✓ Fair housing review completed
✓ Privacy review completed
✓ Legal review completed
✓ Carrier compliance confirmed
APPENDIX K
COMPLAINT HANDLING PROCEDURE
Upon receipt of a complaint:
- Log complaint.
- Assign case number.
- Verify communication records.
- Suspend messaging where appropriate.
- Investigate the complaint.
- Respond to the complainant.
- Implement corrective measures if necessary.
- Archive complaint file.
Target response period:
Within thirty (30) calendar days.
APPENDIX L
FAIR HOUSING COMMUNICATION REVIEW
All real estate communications shall avoid references that could indicate unlawful preference, limitation, or discrimination.
Prohibited examples include references based on:
- Race
- Color
- National origin
- Religion
- Sex
- Familial status
- Disability
- Any additional protected characteristic recognized by law
APPENDIX M
AI COMMUNICATION DISCLOSURE
LiBe may utilize:
- Artificial Intelligence
- Machine Learning Systems
- Chatbots
- Automated Customer Service Systems
Users acknowledge that communications may be generated in whole or in part by automated systems.
LiBe reserves the right to monitor and review AI-generated communications.
APPENDIX N
INTERNATIONAL COMPLIANCE MATRIX
United States
Applicable Laws:
- TCPA
- CAN-SPAM
- FCC Regulations
- State Privacy Laws
Requirements:
- Prior express consent
- Opt-out mechanisms
- Record retention
Canada
Applicable Laws:
- CASL
- PIPEDA
Requirements:
- Express consent
- Unsubscribe functionality
- Consent records
Colombia
Applicable Laws:
- Law 1581 of 2012
- Decree 1377 of 2013
Requirements:
- Authorization
- Habeas Data Rights
- Notice of Processing
Brazil
Applicable Laws:
- LGPD
Requirements:
- Legal basis
- Data subject rights
- Security controls
Mexico
Applicable Laws:
- LFPDPPP
Requirements:
- Notice of Privacy
- ARCO Rights
- Consent Management
Peru
Applicable Laws:
- Personal Data Protection Law
Requirements:
- Consent
- Registration obligations are applicable
Argentina
Applicable Laws:
- Personal Data Protection Law No. 25,326
Requirements:
- Data processing notice
- User rights
Chile
Applicable Laws:
- Personal Data Protection Framework
Requirements:
- Notice
- Consent
- User access rights
Remaining Countries of the Americas
Where a recipient is located:
- Antigua & Barbuda
- Bahamas
- Barbados
- Belize
- Bolivia
- Costa Rica
- Cuba
- Dominica
- Dominican Republic
- Ecuador
- El Salvador
- Grenada
- Guatemala
- Guyana
- Haiti
- Honduras
- Jamaica
- Nicaragua
- Panama
- Paraguay
- Saint Kitts & Nevis
- Saint Lucia
- Saint Vincent & the Grenadines
- Suriname
- Trinidad & Tobago
- Uruguay
- Venezuela
LiBe shall apply the highest available compliance standard from this Policy and comply with any additional local requirements that may apply.
LiBe Holdings S.A.S.
NIT: 902-043-981
Barranquilla, Atlántico, Colombia
All communication compliance requests, opt-outs, complaints, privacy concerns, regulatory inquiries, legal notices, and consent requests should be directed to: legal@letslibe.com
Last Updated: September 7, 2026